About Us



Welcome to B.You Boutique! Where Texas Roots & Midwest Living Meet!


We’re Holly and Morgan, the mother-daughter owner team, and we’re just thrilled that you stopped by to learn a little more about this very special store!


Our boutique journey began in 2010 when Holly founded Pixel Pizazz, a specialty boutique, and graphic design studio. Her goal was to bring joy to others through design services and shopping experiences, and she began sharing her creativity and love for southern flair with Morgan, who was 11-years old at the time.


In 2016, Morgan left home to attend South Dakota State University to pursue her own love for fashion, style, and ever-changing trends. During this time, Holly decided to step away from the brick-and-mortar store and travel while still serving her customers online.


Morgan graduated with a bachelor’s in apparel merchandising and minor in social media in 2020. With her advice, encouragement, and evolving vision, we decided to rebrand the business and build a more prevalent online presence.


And so B.You Boutique was born!


Today we’re proud to offer a wide selection of women’s clothing, accessories, gifts, home goods, personalized items, and more to our online clients with quick, hassle-free shipping.


B.You Boutique isn’t just about glitz, glam, and goodies. We want to help others experience beauty on the inside and out. Our goal is to help each client find their unique style and to be comfortable just being themselves.


B.You Boutique’s motto is to remind everyone to JUST BE YOU each and every day!


Happy shopping!